Nemo came whipping through and dropped a ton of snow here on Long Island. I am no longer “Finding Nemo!” So getting snowbound allowed me to write a little something. It also stopped the flow of questions since everyone is busy helping customers. So this week’s Ask Dave! will be a little different.
Before the advent of satellite radio, it was difficult to find what you wanted to listen to on “terrestrial” radio, considering some of my roadtrips span multiple states. Now I don’t know if it is because of my demographic, but I hear a lot of commercials in regards to switching my car insurance carrier. I also see a lot of billboards with the same requests and when I do get to a hotel room, there are a ton more on TV!
They are all touting that by switching insurance carriers; you could save up to 15%! That sounds like a lot and it can be over time. Just by making a phone call – 15%! Ok, here come some of the scary thoughts, but if I were to switch enough times; could I eventually get car insurance for Free? And if I keep switching, shouldn’t the insurance companies start paying me to be on their plan!!
Now I know that won’t happen, nor is switching too many times going to be easy. That 15% may work out to be $100 a year and I would love to be able to take my wife out when I get home but there may be easier ways. Think of making sure that the bill gets paid with the new carrier. There may be contracts stating how long you must be with them or there can be a cancellation fee that could negate all of the savings. Getting the refund from your old insurance carrier because you paid up for the year….. You see where I am going? A lot of time spent in just switching companies for that amount of savings. Is all of the advertising really getting people to switch in droves or people that are just satisfied with what they are doing now year after year just getting them to think about it?
What does it have to do with energy savings? If we just keep doing what we always do with plumbing and heating systems and just satisfy the need to deliver heat, we may not be performing the task the customers are asking us to do. You may hear them say, “Just give me heat” but is that what they really want us to do? We need to think of ourselves as the “energy reduction expert,” and convey that image to the consumer. It is easy to just give heat, but what about comfort? What about offering the most energy efficient systems we can supply? Sure, we can build a space shuttle cockpit to scrub every last BTU out of the system, but at what price? Is there a reasonable return on investment for it?
Keep your eyes peeled for future posts where I will delve into how to get at least that 10-15%.
Until then, Enjoy.